Audits

What should a real website audit include?

A real audit inspects five layers and shows evidence for every finding: technical health (crawlability, indexing, speed, mobile, structured data); content (does each important page answer a real buyer question, directly, near the top?); search visibility (what you rank for, what you inexplicably don't); AI visibility (whether ChatGPT, Gemini, and Perplexity can see you, and what they say when asked); and listings consistency (Google, Bing, Yelp, Apple agreeing on your basic facts). It should end with a short, prioritized fix list — what to do first and why — not a hundred-item PDF designed to overwhelm you into a retainer. And it should be yours to keep, usable with any vendor. That's the standard we built our own $75 audit to: human-run, delivered in 24-48 hours as a branded report plus a live dashboard, ending with the three highest-impact fixes, priced and prioritized.

Audits

The longer answer.

Evidence is the tell that separates real audits from sales theater. Every finding should point at the actual page, the actual measurement, the actual screenshot — so you can verify it yourself in five minutes. "Your SEO is weak" is an opinion; "these six pages are blocked from indexing and here's the tag doing it" is a finding.

Beware audits that are free, instant, and automated: they're lead magnets that print the same template for every site. The useful version requires a human reading your actual pages against your actual competitors — which is why ours costs $75 and takes up to two days instead of two seconds.

Want the answer for YOUR business, not the general one?

The $75 audit reads your actual site, your actual listings, and what AI actually says about you — evidence included, yours to keep.

Run the $75 audit Talk to us instead