Find out exactly why the phone isn’t ringing.
One flat fee buys a complete teardown of your web presence: technical health, content, page speed, structured data, and the question almost nobody is checking — is your site built so ChatGPT, Perplexity, and Gemini can actually read you? For most local business sites, it isn’t — and almost no audit checks.
You get a branded report and a live dashboard within 24–48 hours, ending with the three fixes that matter most — prioritized and explained. Hand it to us, hand it to your own developer, or just know exactly where you stand. It’s yours either way.
- Full technical, content & structured-data teardown
- Real page-speed & Core Web Vitals data
- AI-search visibility check — the part everyone skips
- Branded report + interactive dashboard, yours to keep
- The three fixes that matter most, prioritized
Every finding is evidence from your actual site. If we get a fact wrong, we correct it and re-deliver free. Because the audit is delivered work, all sales are final. No subscription, no contracts. See the accuracy guarantee.
The agency teardown, itemized at $75.
Not a score and a shrug. Every pass below runs on your real site, and every line comes with the one thing a free tool never gives you — what it means for your phone.
Your Google & technical health
Whether Google can actually crawl, understand, and index your site — the plumbing that decides if you show up at all.
- Crawlability & indexationWe find the pages Google can't reach or is quietly ignoring — the ones that will never rank no matter what you write.
- Redirects, canonicals & HTTPSBroken redirect chains and duplicate URLs split your authority in half. We map them so your best pages stop competing with themselves.
- Mobile renderingMost of your visitors are on a phone. We check what Google's mobile crawler actually sees, not the desktop version you designed on.
- Structured data (schema)The machine-readable layer that earns rich results in Google and tells AI engines exactly what your business is. Missing it, you're invisible to both.
Your speed — and what slow costs you
Real Core Web Vitals measured on the cheap Android phone your customer actually holds, not a lab-perfect fiber connection.
- Core Web Vitals, field-gradeWe measure load, responsiveness, and layout-shift the way Google's ranking systems do — on real mobile conditions.
- The lost-call cost of slowA page that takes a beat too long loses the tap. We show you where the friction is so a ready-to-call visitor doesn't bounce to a faster competitor.
- Render-blocking & weight auditThe scripts, fonts, and images silently dragging your speed down — named, with the ones worth cutting first flagged.
Whether AI can even see you
The part almost every audit skips: is your site built so ChatGPT, Perplexity, and Gemini can read and describe your business? For most local business sites, it isn't.
- AI-readability of your contentWe check whether your words are real, crawlable text or trapped inside images and scripts an AI engine can't read.
- Entity clarityIf Google isn't sure who you are, AI describes you wrong — or omits you. We check the signals (NAP, schema, links) that tell the machines your identity.
- GEO-readiness scorecardA plain checklist of what makes a business quotable by AI search — and exactly which pieces you're missing today.
Your local presence & trust
The signals that decide whether a nearby, ready-to-buy customer finds you — and trusts you enough to call.
- Content & on-page depthHeading structure, thin pages, and the queries you should own but don't — the gaps between what you sell and what your site actually says.
- Conversion & lead-readinessIs your phone number tappable on mobile and above the fold? Is the form asking for too much? The small frictions that turn interest into a lost lead.
- Email deliverability (SPF/DMARC)A quick DNS check on whether your emails land in spam and whether anyone can impersonate your domain — free to check, brutal to ignore.
The three fixes that matter — in order
Every audit closes the same way: not 200 warnings, but the three highest-leverage fixes for your site, prioritized and explained so you know exactly what to do next — whoever ends up doing it.
Between a free tool and a four-figure agency audit.
Free tools give you a score with no judgment. Agencies give you real substance at an enterprise price. This is the substance — at the price of the tool.
| Free audit tool | The $75 audit | Agency audit | |
|---|---|---|---|
| What you get | An overall score + a wall of warnings | A human teardown + roadmap, priced like a tool | A deep, human teardown + roadmap |
| Judgment | None — 200 undifferentiated flags | The three fixes that matter, named and ordered | An expert names what actually matters |
| AI-search visibility | Not checked | Checked every time — the part everyone skips | Sometimes, as an add-on |
| Evidence for each finding | A generic checklist | Screenshots, URLs, measurements — every claim | Screenshots, URLs, measurements |
| Turnaround | Instant, but shallow | 24–48 hours | One to three weeks |
| Who it's built for | A machine's checklist | The owner who needs the substance, not the invoice | Enterprise budgets |
We’re not knocking the agencies — a great one earns its fee. This is simply built for the owner who needs the answers now, not a proposal.
From one link to a full teardown — in three steps.
You send one link
Your homepage URL and where to send the report — that's the whole intake. No questionnaire, no discovery call, no account to create. Ninety seconds and you're done.
We run the full teardown by hand
A multi-pass engineering audit crawls your site the way Google does, measures the speed a real phone sees, checks the schema, and asks the question almost nobody checks — can the AI engines see you. Every finding gets traced to the exact URL, screenshot, or measurement behind it.
You get the report in 24–48 hours
A branded PDF plus a live dashboard land in your inbox — your scores, every finding with its receipt, and the three fixes that matter most, in order. Yours to keep, whoever ends up doing the work.
A report that reads like it cost ten times this.
You get a branded PDF and a live, interactive dashboard — not a raw tool export. It opens with your headline grade and score, walks every pass above with evidence, and closes with the three fixes we’d make first, in order, with the reasoning. Every claim is backed by a screenshot, a measurement, or the specific URL, so you can verify any finding yourself.
We built the same audit format for our own site first — practice equals fight. If you want to see the shape of it, the case study shows the kind of findings and receipts a full engagement produces.
What a $75 audit does — and doesn’t — cover.
One flat fee buys real work, so the boundaries are honest and up front. The audit covers one domain and its public pages — we crawl up to 500 pages. If your site is larger, we sample intelligently across the site’s structure and disclose exactly what was sampled, so you’re never guessing what we looked at.
It does not include gated or logged-in areas, third-party platforms you don’t control, or implementing the fixes (that’s a separate, quoted engagement). What you pay for is the diagnosis: measured, evidenced, and prioritized. If your situation is genuinely bigger than one domain, tell us before you buy and we’ll scope it honestly rather than stretch a $75 audit past what it can do well.
The objections, handled.
Why not just use a free audit tool?
Free tools spit out 200 undifferentiated warnings and no judgment — they can't tell you which three of those actually cost you calls, and none of them check whether AI engines can see you. You get a machine's checklist; here you get an engineer's read of your actual site, with the noise stripped out and the priorities named.
What exactly do I get, and in what format?
A branded report plus an interactive dashboard, delivered within 24–48 hours. It walks every finding with evidence from your real site — screenshots, measurements, the specific URLs — and ends with a prioritized fix-plan. It's yours to keep: hand it to us, hand it to your own developer, or just know exactly where you stand.
How is a $75 audit not just a cheaper version of a free one?
The free tools and the four-figure agency audits sit at opposite ends: one gives you a raw score with no judgment, the other gives you real substance at an enterprise price. This is deliberately the substance — the human teardown, the AI-visibility check, the prioritized plan — at the price of a tool. The $75 is the front door, not a stripped-down sample.
Is the $75 refundable?
Because the audit is delivered digital work, all sales are final — otherwise people would take the insights and charge back. Instead we stand behind the work itself with an accuracy guarantee: if we get a fact wrong, we correct it and re-deliver at no charge. See the guarantee page for the full policy.
Do you guarantee it'll fix my rankings?
No — and nobody honest does. The audit is a diagnosis, not a treatment, and rankings depend on competition and domain history no audit controls. What we guarantee is an accurate, evidence-backed picture of where you stand and what to fix first.
Will you try to upsell me?
The report stands on its own — you owe us nothing after it. If the fixes are things you'd rather hand off, we can quote them; if not, you've still got a real plan. The audit is the front door, not a bait-and-switch.
Know exactly where you stand in 48 hours.
$75, flat. A complete teardown, evidence for every finding, and the three fixes that matter most — delivered fast, yours to keep.
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